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MARKETING/SPORTS AND ENTERTAINMENT
1/2 Credit
Grade 11 - 12
Marketing is
the tool that has allowed the United States
economy to be one of the most successful in the
world. The basic functions of marketing
are covered: Marketing information
management, financing, pricing, promotion,
product/service management, distribution, and
selling are the foundation of marketing.
Topics covered are: College and
amateur sports, professional sports, public
images, marketing entertainment, marketing
plans, and legal issues. |